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 New Concept Development Helped a famous hamburger chain of franchise and corporate locations evolve its strategy, positioning and concept while staying true to the urban roots and customers. Helped infuse an upscale Rhythm & Blues theme while making the employees and customers part of the overall experience of fresh cooked to order food. Coupled in store design and marketing and customer service, with print, mobile, radio, community and direct advertising and promotion campaigns that drove home the best premium burger experience in town. | |||||||
© 2007 M.A.D. Marketing Group, LLC • All Rights Reserved |
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